About Ben McGary
ALL YOUR QUESTIONS
ANSWERED
Everything You Want To Ask But Will Probably Forget Until It's Too Late
What exactly do you do?
I do things that help people sell A LOT more 'stuff'...
I identify what's broken, fix it, and build processes that keep working long after I'm gone.
Whether you need AI implementation throughout your existing systems, Marketing Strategy or Execution that produces positive ROI, Software Programming or Development for custom solutions, to improve your Communication Skills, or simple Business Coaching...
I "do" that.
I'm the Founder of Sell More Academy - The Mastermind for More Sales. We cover AI, Branding, Marketing, Sales, and Systems through daily Masterclasses, Free Resources, a Provider Directory, Hot Seats, and 1:1 Coaching Sessions.
I'm the COO of Pest AI - The AI Agency for Pest Control. We're building the best sales systems in the pest control space for the best companies around the country.
I collect lead generation tools - a necessity of the job - and put them all together in one toolbox called Your Next Leads. If you need leads to sell your stuff, you'll find your next leads here.
I'm the Founder & CEO at TactStack - a software company that provides HighLevel white label support for companies across the country that want a tactical tech stack that's powered by AI. All-in-one small business software with a safety net.
I'm also the Fractional CRO at Frameworks Consortium - a strategic advisory and operations firm that partners with small to mid-sized business looking to grow, scale, and exit.
I'm working on a hundred other projects - some of them formally, some late at night and weekends when all other 'to-do's' are cleared off my plate.
Oh, and I'm a Business Coach. Maybe YOUR new Business Coach...
How much does On-Demand Coaching cost?
On-Demand Coaching is priced per session. Each session is one (1) hour long and recorded on Zoom.
Pricing varies based on availability and complexity. This current session price will always be displayed during the application process.
After submitting your application, your information will be reviewed by me or my team.
If approved, we'll send you an email with a payment link. Your session will not be confirmed until paid.
If declined, we'll send you an email with an explanation and, hopefully, recommendations.
CURRENT SESSION PRICE: $197
You will get your money's worth. Guaranteed.
Do you have a minimum business size you work with?
I work with businesses at various stages, but I'm MOST effective when you're beyond the startup phase and have existing processes that need optimization - rather than creating from scratch.
I'm like a mechanic. I NEED broken cars to fix.
I don't care much if it's a Fiesta or a Freightliner.
How are you different than the others?
I don't sell hope. I don't create dependencies.
I build systems that work - whether I'm involved or not.
My goal is to solve real problems, not string you along with endless "programs" or try to sell you some secret hack that I JUST DISCOVERED THAT WILL CHANGE YOUR LIFE FOREVER IF YOU JUST GIVE ME ALL YOUR MONEY!
What if I'm not sure which of your services I need?
That's exactly what On-Demand Coaching is designed to solve.
We'll identify your most pressing issues and determine whether you need Sell More Academy, Pest AI, Your Next Leads, TactStack, Frameworks Consortium, or something else entirely.
Coaching is the low-risk, easy way to dip your toes in the water and gain directional clarity.
Will you sign an NDA?
Already baked into the process. Every client. Every time.
What we discuss stays between us.
What we do stays between us.
I'll never even admit we worked together unless you give me a review...
(which I really hope you'll do, because reviews are worth more than gold at this point!)
How do I make the most of our coaching time?
TAKE TIME BEFORE YOU APPLY AND SCHEDULE TO GET CLEAR ON:
WHAT YOU WANT TO ACCOMPLISH
WHAT YOU'VE ALREADY TRIED
WHAT SPECIFIC HELP YOU NEED
EVERY SESSION. EVERY SINGLE TIME.
This WILL pay off.
What if coaching isn't enough for what I need?
That's fine. Many relationships start with coaching and evolve into deeper work through Sell More Academy, Your Next Leads, TactStack, Pest AI, Frameworks, or another project.
For select long-term coaching clients, I offer a Fractional Leadership service where I'll sit as a member of your team.
This is me joining you with a part-time focus on an affordable budget. Perfect for those not ready to spend high six-figures on an experienced C-Suite executive or releasing equity.
Ask me for more details on our next coaching call.
Can I see examples of your work?
I will not share any previous or current client work due to NDAs.
However, check out the free tools I've provided above: the Visual Offer Funnel Path, Conversational Control Guide, and Sales Desktop Background. I've also provided access to the Lead Generation Toolbox.
Try these and judge for yourself whether I can do the kind of things you need in order to sell more of YOUR 'stuff'...
You can, however, read my reviews and view my design portfolio.
How do you know what to do?
Homework. Research. Training. Years of being both fascinated by this stuff and reliant on it to pay the bills. Necessity is the best teacher. Interviewing experts. Constantly learning from people much better and smarter than me.
Working with me isn't like having a crystal ball...yet.
But after 20+ years, a fortune invested in mentorship and masterminds, thousands of hours training, multiple companies, clients, and projects, and an obsessive reading habit...
I've figured out A FEW things.
And I've found A FEW things.
And I've developed A FEW tools.
And I have an international network of specialists that fulfill and support all my crazy ideas.
And I use all that to help me "predict the future".
So, maybe it's a little like a crystal ball after all...huh, how about that?
What is Blueprint Mapping?
Business Blueprint Mapping is the process of getting your business systems out of your head and onto paper.
We take what you're already doing (or should be doing) in your sales, marketing, and operations...
And we map it out. Visually.
Then we create S.O.P.s.
The result is a clear, step-by-step plan that you can actually use to grow your business, train your team, and fix what's broken.
Blueprints aren't just the foundation, they're how you'll sell A LOT more 'stuff'.
It's not theory. It's a tangible asset for your business.
We spend four (4) sessions together:
- Planning: We identify the key engines that drive your business and determine which ones need documented first. We develop a roadmap, a set of requirements, and a schedule for success.
- Discovery: We dive deep into the two (2) most critical blueprints for needed for your business. We'll get the core components down on paper and set up the next steps.
- Review: We go through the visuals together and adjust/further develop as needed. We determine the final steps and requirements for delivery.
- Delivery: We review all assets for both and make final recommendations.
Additional blueprints are available, as many businesses have 5-7 core engines/systems. Additional blueprints are typically handled in one (1) session.
How much does Blueprint Mapping cost?
Business Blueprint Mapping is a flat-rate package priced at $4,000. This includes four (4) sessions and the full set of deliverables (Two (2) Blueprints, SOPs, Action Plan, Research, Tool List, and Recordings).
Additional mapping sessions are available at $1,000. Due to the nature of how much we'll learn about your business in the first four (4) sessions, my team and I are usually able to deliver entire blueprints in one (1) session thereafter.
Do you offer guarantees or make any promises?
No. That's crazy. If you choose to work with me you do so knowing that I'll never make you any guarantees or promises.
Instead, I have a refund policy. If you don't like how your first (1st) coaching session goes, I'll give you 100% of your money back. If you don't like how our Blueprint Mapping Planning session (the first of four) goes, I'll give you 100% of your money back. Beyond that, no refunds will be issues due to the nature of the work I (and my team) do.
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©2026 Ben McGary | All Rights Reserved | Don't touch my stuff.
Sometimes I write...
Read Painless Improvement to to grow without growing pains
Product > Process > People
I love people. And I love processes. I really do.
So don't take the fact that I run an AI agency the wrong way...I'm not trying to replace anyone.
But people are the lowest leverage in an organization of scale, followed by process.
And if you're not thinking about scale, this isn't for you.
Before we go further, we need to define something. Because most people use two words interchangeably that they shouldn't:
Growth and Scale are NOT the same thing.
Growth requires more input. It requires more humans to serve more customers. You want to serve twice as many? You hire twice as many people. You want to serve 5 new markets? You hire 5x the people. It's linear. More effort in, more output.
Scale is different.
Scale is getting 10x the output with the exact same input.
That's the game.
Inputs and Outputs.
Not just money - growth models can and do regularly make more than scale models.
But if you want scale, you have to look at your inputs.
And when you do, you'll see something clear:
People are the lowest leverage and the highest risk, followed by Process.
People provide (man)power. Process provides the path. Product produces.
That's the hierarchy. That's how it works for scale.
Product > Process > People
If your business is dependent on a specific person, your process is not rock solid. Because if it were—truly were—then anyone who can follow the process could perform the job. The outcome would always be the same. But it's not. You're not McDonald's.
So your process has gaps, it's fragile.
That's a problem.
Becoming a process-first organization removes dependency on people.
Most businesses with a strong operations team figure this out. They focus on being a process-based business. They build SOPs, frameworks, and playbooks. They document everything and try to make the business run like a machine in order to provide a path to success.
Every step mapped.
Every decision documented.
Every outcome predictable.
It works, but it's not the ceiling.
I urge you, strongly, to try the product side.
Because when product becomes the focus, all else becomes secondary.
Think about it...
You won't win because you build rapport. Not for long. Not anymore.
Loyalty falls by the wayside to superior products all the time. Don't count on it. Don't build your business on the assumption that people will stick with you because relationships. They won't. Not if, and when, something clearly better comes along.
If your product is good enough, you don't depend on process.
And you definitely aren't reliant on people.
ChatGPT doesn't need an onboarding process. You don't need a relationship with a rep. You open it. It works. That's it.
Netflix didn't need a demo call or a professional to come to your house. You didn't need someone to know the history of streaming. You signed up. You watched. Done.
Good products just work.
They solve the problem without friction. Without human intervention. Without the bottleneck of a person or a process standing between the customer and the outcome.
Look at Instagram: When they sold to Facebook for a billion dollars, they had 13 employees and 30 million users. 13 people. Millions of outcomes.
That's scale.
Now contrast that with a construction crew building new homes. Even the most efficient crew in the world, the one with the tightest processes, has to hire more people to build more houses in the same amount of time. You want to build 10x houses? You need 10x the crew. You want to build 100x? You need 100x the crew. Give-or-take.
That's a growth model business. And while there is nothing wrong with it, there is always a ceiling to people and process somewhere.
People are finite. Process doesn't run itself. Product scales infinitely.
The best thing you can do right now is double down on product. Reimagine it from the ground up. What if it didn't require an intense process to launch? What if you didn't need the best people in the world to operate it? What if it...just worked?
Don't just tweak things. Don't try to optimize what's already there. That's process-thinking. Rethink the whole thing...
Because products are built different now.
The game has changed.
Your product either reflects that, or no matter how good your people are - or how tight your process runs, you'll still be stuck in growth mode. You'll still be trading input for output. You'll still be dependent on the next hire, the next process improvement, the next relationship.
That's not scale. That's just a bigger version of what you already have.
Focus on your product above all else.
If you care about scale.
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